Wild & Demetra

Wild & Demetra
by Kayleigh Hendrassen

When i first met Demetra Pastorelli we actually never spoke, to be honest, it was her beautiful jacket that first caught my eye. lol. It wasn't until i tracked the jackets origin that i first spoke with the equally beautiful Demetra... and when i also found out that she had a big part in it's design. Finding Wild & Demetra was like discovering a little secret that nobody else knew about, the shop is quaint, but the product is larger than life, and my jacket that i ever so cunningly tracked down? A beautiful sleek, open breasted, trench style coat with flowing tails perfectly name Underworld for a phenomenal $100L. The amazing deals don't end there, the gorgeous Lilith skirt with lace can be worn in three different styles and also sells for $100L. And the Blood Noir latex booty shorts and buckled top for $70L almost stopped my heart. Tops, jeans, dresses, as well as great fashions for men like the I Walk Alone button up shirt($45L), or the mens version of The Underworld Coat($100L). But don't leave just yet, at least not after checking out all the freebies and lucky chairs located upstairs... at Wild & Demetra, the amazing deals are all around you. And if you happen to see Wild or Demetra in the shop stop and say hello, you couldn't meet two nicer people. In fact, I was lucky enough to sit down with Demetra and ask her a few questions...


Kayleigh Hendrassen: Hi Demetra, thank you so much for speaking with me today about your wondering product.

Demetra Pastorelli: Hi Kayleigh! It's a pleasure to be here with you .


KH: First off, can you tell me your inspiration behind the designs, who are some of your favourite designers, in RL or SL?

DP: I am Italian and here in Italy there are many great stylists, I do not have a favourite stylist, I love them all. But I can say that the brands in SL I love are Gothicatz, Lapointe, House of Rfyre, IndyraOriginas ... (I could be here to list other for hours ^ ^).
Anyway I am not inspired to any of these in particular for my clothes, I love the style dark-goth as the elegant, the casual, the neko, and I try to put them together, always trying to give everything to a simple but unique line, so that clothes can please everyone and not just an elite group.


KH: You and Wild are not only working partners, but RL and SL partners, would you say has that helped your working relationship and the overall design of your product?

DP: Definitely yes. Working together in SL has united us very well in RL and I can say that I would not have thought that we would be able to combine love and work so well. Having the advantage of living together in RL, we have the opportunity to give us advice each other more easily and thus combine our ideas to create truly unique products.


KH: The one thing that stood out for me was your price tags, is there a special reason you and Wild can offer such great product at such amazing prices?

DP: All of us, just landed on SL, we were "newbie", and all we have always had difficulty finding beautiful clothes because most of the clothes are too expensive.
For this reason, since we opened our store, we have decided to remain at very low prices because they are accessible to all.


KH: What is the best way for your customers to stay up to date on your products and new releases?

DP: We have created the ***Wild & Demetra*** Fashion Design group ( secondlife:///app/group/31dcbcc9-5cdb-22e4-a64b-0758328456a6/about ) to stay up to date on our new releases and news about us. But we plan to create a blog to be updated about our store.


KH: Thank you so much for taking time out of your busy schedule to speak with me Demetra.

DP: Many thanks to you Kayleigh for giving us the opportunity to tell you about us.